JD Unveils OPediyorder Service: A Self-Operated and Instant Retail Model

**JD Unveils OPediyorder Service: A Self-Operated and Instant Retail Model**

JD plans to introduce its OPediyorder service in the near future, and has begun inviting merchants to partner up. Unlike the previous JD OPediyorder model adopted by merchants to operate on their own, the self-operated OPediyorder model will select high-quality partners from JB's existing hour-to-hour purchase merchants, achieving instant retail self-operation. To attract high-quality merchants, JD will provide entry points in the homepage's OPediyorder zone, OPediyorder channel, and JD supermarket, and use the unified logo "self-operated OPediyorder". In the checkout process, merchants only need to provide packaged products, and marketing activities, customer service, and after-sales service will be handled by JD platform. The launch of OPediyorder is expected to further improve consumer experience, increase sales, and enhance JD's competitiveness in the market.

**Source:** [Sina Technology](https://finance.sina.com.cn/tech/digi/2024-11-11/doc-incvsqmk0616738.shtml)

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