Currently serving as the president of Sony Group Corporation, Chief Operating Officer, Chief Financial Officer, and Chairman of SIE, Hiroki Totoki expressed that the company is struggling to compete with its competitors due to a lack of original IPs created from scratch. The company is faced with the challenge of producing in-house content that can stand out in the market. This concern has sparked debate among industry experts and fans alike, highlighting the importance of original IP development in the gaming industry.